London Eye Center homepage design

The London Eye Centre

Client: London Eye Centre
URL: http://www.lasereye.com/

The London Eye Centre is a great example of our strategic A-Z online marketing, design and development at work.

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Initially a Search Engine Optimization client, LEC’s results spiked then plateaued, challenged by a dated website and lack of lead generating opportunities. Even if potential clients found the site, what would they do next? Would LEC’s professional and innovative reputation shine through? Would site visitors be compelled to learn more, and would they know where to look?

Strong Vision

So we shifted focus to the site itself, worked with LEC to identify their goals and needs, then developed a modern, dynamic website designed to build on their search positioning legacy, showcase their reliable brand & reputation, and ultimately generate leads! It’s done that and more since its launch in late 2008. Seminars and consultations requests went through the roof, and we are armed with a stronger foundation for ongoing search optimization and marketing. Come to think of it, ever wondered where to go for no touch laser vision correction?

Now a couple years later, we're still generating leads for LEC through the web site, plus creating a series of Flash ads for online advertising and tracking their effectiveness.  Now 25 years in the industry, the London Eye Centre is preparing to celebrate the milestone, employing VentureWeb to create an anniversary page and promotion through social media.

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